It’s Snowing! Register for the 2012 SIA Snow Show and On-Snow Demo

Attention Snow Sports Media: REGISTER FOR THE 2012 SIA SNOW SHOW AND ON-SNOW DEMO/SKI-RIDE FEST With winter showing up BIG across the country, it's a good time to start thinking about the SIA Snow Show, Jan. 26-29, in Denver, CO and On-Snow Demo/Ski-Ride Fest, Jan. 30-31 at Winter Park Resort and Devil's Thumb Ranch. The Snow Show is expected to draw more than 19,000 attendees, including suppliers, retailers, reps, athletes and snow pros from across the globe. The sold-out Show will feature over 900 snow sports brands, including 94 new exhibitors, representing over 96% of the supplier market share in snow sports and 80% of the U.S. market's buying power. SIA has a new badge procedure this year -- all media badges will be available for pick-up onsite at the Colorado Convention Center. Badges will NOT be mailed prior to the Snow Show. Badge printing kiosks will be up and running beginning January 24, 2012. Here's how it works: REGISTER HERE - upon completion, a confirmation will be emailed out. Don't forget to register for BOTH the Snow Show and On-Snow Demo Bring registration confirmation # and photo ID to Snow Show Print out badge at self-print kiosks in the Colorado Convention Center Lobby And be sure to add this your calendar -- SIA's Snow Fashion & Trends Show-- following DAY ONE of the Snow Show; Thursday, January 26, 2012, doors open at 6P, show starts at 6:30P.  This annual event provides journalists a glimpse into next season's hottest style trends. Contact Anovia Daniels, SIA's Communications and PR Manager, at ADaniels@snowsports.org with any questions about registration.