Thursday, January 20, 2011

Remember that Lost Resorts Poster on the walls of your favorite hang out? It’s Back and Updated

Colorado Ski Country USA Gives 137 Lost Ski Resorts A Place in History

Ski-industry history buffs rejoice! Colorado's Lost Resorts are found with redesigned and updated iconic poster http://bit.ly/e0UVzU

DENVER, Colo. – December 28, 2010 –Colorado Ski Country USA (CSCUSA) announced today that the iconic Colorado’s Lost Resorts poster is being released in a second edition. The poster commemorating Colorado’s ski history is newly updated, redesigned and now available for purchase. The Lost Resorts poster accounts for 169 Colorado ski areas including nearly 140 areas that were once in operation but have now ceased to exist, citing their location on a state map and giving a brief description of the resorts’ existence. In addition to lost resorts, the poster shows the location of resorts currently in business as well as town areas still operating.

From resorts with three lifts to ski hills with only a rope tow, the poster documents the rise and fall of some of Colorado’s most storied ski areas. Underneath a state map which pinpoints each resort is a list of the 20 Most Memorable resorts and a few notes about each one. The remaining resorts are presented in chapters defined as Recently Lost, Long Ago and Long Long  Ago and are also designated by location on the map.

Ski-history facts and trivia adorn the poster’s border and are sure to delight ski-industry history buffs everywhere. For example, $10: price of a season pass to Climax in 1936, 3: number of feet off the ground of the state’s first chairlift, 70: percentage of terrain rated “most difficult” at Hidden Valley.

This is the second edition of the legendary poster. The original Lost Resorts poster was created in 1999 by Colorado Ski Country USA with input from ski historians. In similar collaboration, some notable discoveries have been accounted for on this second edition. Updates include finding one lost resort, the opening of a new resort and two resorts joining the lost.

“We thought it was important to continue telling the story of our state’s ski history since it is such an integral part of Colorado’s culture,” explains Melanie Mills, president and CEO of Colorado Ski Country USA. “The Lost Resorts poster captures the narrative of the ski industry in a way that gives lasting tribute to ski areas that are now a part of the past.”
Lost Resorts


CSCUSA is printing a limited number of the 2-foot by 3-foot posters and selling them for $19.99 each, plus shipping and handling. The posters go on sale starting today and are available through CSCUSA’s website at http://www.ShopColoradoSki.com or by calling 303-837-0793.

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